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	<title>KHL Interactive : Corporate Video Production and Audio Production, Business Podcasting, e-Learning, Digital Publishing, i-pad and i-phone development services</title>
	<atom:link href="http://www.khlinteractive.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.khlinteractive.com</link>
	<description>Know Media Know Business</description>
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		<title>Current Vacancies</title>
		<link>http://www.khlinteractive.com/current-vacancies/</link>
		<comments>http://www.khlinteractive.com/current-vacancies/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 13:25:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Jobs]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=938</guid>
		<description><![CDATA[Sales Vacancies
KHL Interactive have worked with the NHS, British Computer Society  and number of established brands.
Our service sales opportunities are geared towards the provision of New  and Social Media tools.
For example, our Screencast service and Digital Publications  (including Apple I-Pad and I-Phone application) services support  business efficiency and give clients professional [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/07/vacancies2.jpg"><img class="alignleft size-full wp-image-940" title="vacancies2" src="http://www.khlinteractive.com/wp-content/uploads/2010/07/vacancies2.jpg" alt="" width="250" height="270" /></a>Sales Vacancies</strong></p>
<p>KHL Interactive have worked with the NHS, British Computer Society  and number of established brands.<br />
Our service sales opportunities are geared towards the provision of New  and Social Media tools.</p>
<p>For example, our Screencast service and Digital Publications  (including Apple I-Pad and I-Phone application) services support  business efficiency and give clients professional reusable content.</p>
<p>In addtion, our Video and Audio Production services focus on assuring  client satisfaction through the introduction of great scripting and  prompt delivery</p>
<p>By becoming one of our nationwide Sales agents you can enjoy flexible  working hours and generous scalable revenue based commission income.</p>
<p>If you’re interested, feel free to call our main number for further  information.</p>
<p><strong>Internship Vacancies<br />
</strong><br />
Summer Intern-ships now available from July to September 2010<br />
Gap Year Intern-ships are available from September 2010 – September 2011</p>
<p><strong>Job Description</strong><br />
The great thing about the development of Information Techncology is its  pace.<br />
Every year new products and services are being developed to either help  your personal life or<br />
make companies more efficient in business</p>
<p>With KHL Interactive you can gain great starter skills in areas such  as:</p>
<ul>
<li>Content Management</li>
<li>Film Production</li>
<li>Audio Production</li>
<li>Streaming audio/video</li>
<li>Supporting a ‘live’ radio station</li>
<li>I-pad Publications</li>
<li>Digital Publications and underlying it all</li>
<li>PRINCE 2 Project management skills.</li>
</ul>
<p>The hours and location are flexible.</p>
<p>All we ask of you is to be honest and willing to learn and support  existing projects<br />
If you’re interested, feel free to call our main number for further  information.</p>
<p>Main contact : 44 0 20 8568 5757</p>
<p>﻿</p>
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		<item>
		<title>Developing Engaging Video Tutorials</title>
		<link>http://www.khlinteractive.com/developing-engaging-video-tutorials/</link>
		<comments>http://www.khlinteractive.com/developing-engaging-video-tutorials/#comments</comments>
		<pubDate>Mon, 24 May 2010 11:27:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Video Best Practice]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=929</guid>
		<description><![CDATA[KHL Interactive offer a number of Video Tutorial solutions.
We believe that video guidance is not simply the case of using products such as Captivate and a voiceover. That&#8217;s because without good scripting and understanding the meaning behind the message, the end product can impact not only the product you are showcasing but also the perception [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/05/highqualityvideotutorialexample.jpg"><img class="alignleft size-medium wp-image-930" title="highqualityvideotutorialexample" src="http://www.khlinteractive.com/wp-content/uploads/2010/05/highqualityvideotutorialexample-300x134.jpg" alt="" width="300" height="134" /></a>KHL Interactive offer a number of Video Tutorial solutions.</p>
<p>We believe that video guidance is not simply the case of using products such as Captivate and a voiceover. That&#8217;s because without good scripting and understanding the meaning behind the message, the end product can impact not only the product you are showcasing but also the perception of professionalism.</p>
<p>One method of keeping a learner or viewer engaged is to use dynamic video effects and well thought out production techniques. Take for example one to one interviews. Have you ever noticed how the camera will pan in and out, or focus on the hands of the interviewee. These techniques are deployed to keep the brain of the viewer locked in.</p>
<p>It is the same for video tutorials, In a world where we continue to keep pace with new features and functions, rapid and effective skill transfer is key.</p>
<p>The following video is an example of what we can do to really deliver an effective and engaging learning experience. Please give us a call so we can design a great interactive experience for both your clients and internal training needs.</p>
<p><a href="http://www.khlinteractive.com/developing-engaging-video-tutorials/"><em>Click here to view the embedded video.</em></a></p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fdeveloping-engaging-video-tutorials%2F&amp;linkname=Developing%20Engaging%20Video%20Tutorials"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<item>
		<title>Benefits of Digital Publications</title>
		<link>http://www.khlinteractive.com/benefits-of-digital-publications/</link>
		<comments>http://www.khlinteractive.com/benefits-of-digital-publications/#comments</comments>
		<pubDate>Wed, 19 May 2010 14:48:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Digital publishing]]></category>
		<category><![CDATA[Digital Publication Services]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=914</guid>
		<description><![CDATA[If you have a brochure, catalogue or educational materials such as guidebooks for a course, digitizing your content opens up new channels for communicating effectively.
Some of the immediate benefits are:

Instant viewing and browsing
Low production cost
Unlimited distribution &#8211; extended reach of your brand
No print or postage costs &#8211; Yes, a great green way of helping the [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/05/digitaleditions.jpg"><img class="alignleft size-medium wp-image-915" title="digitaleditions" src="http://www.khlinteractive.com/wp-content/uploads/2010/05/digitaleditions-300x239.jpg" alt="" width="300" height="239" /></a>If you have a brochure, catalogue or educational materials such as guidebooks for a course, digitizing your content opens up new channels for communicating effectively.</p>
<p><strong>Some of the immediate benefits are:</strong></p>
<ul>
<li>Instant viewing and browsing</li>
<li>Low production cost</li>
<li>Unlimited distribution &#8211; extended reach of your brand</li>
<li>No print or postage costs &#8211; Yes, a great green way of helping the environment</li>
<li>Quick, easy production</li>
<li>Track &amp; analyse reader usage</li>
<li>Functionality of a website, i.e: easy of access.</li>
<li>In addition to the latter, content displayed at the touch of a button be translated into a text version, assuring accessibility. For example, to products such as Browsealoud and Jaws.</li>
</ul>
<p><strong>Who uses digital editions?.</strong></p>
<ul>
<li>Retail &amp; Consumer &#8211; Shops and catalogue based vendore</li>
<li>E Commerce services &#8211; Getting customers closer to product views and purchase options</li>
<li>Mail Order examples</li>
<li>Business Training</li>
</ul>
<p>If you are a business that regularly communicates through html newsletters, digital editions can help you provide further insight and views, for example: house listings and their respective internals &#8211; especially with the use of embedded view.</p>
<p>The key features of Digital publications are:</p>
<ul>
<li>Indexed by Google &#8211; PDF cannot be indexed but your publication can</li>
<li>Opportunities to share your content through &#8211; Digg and Social Bookmarking sites</li>
<li>Page Turning &#8211; Read it just like a magazine</li>
<li>High Definition Images &#8211; Enjoy multiple views of products and include client video testimonial</li>
<li>Infinite Zoom &#8211; Get closer!</li>
<li>Zoom &amp; Manoeuvre</li>
<li>Branded URLs and Start-up logos.</li>
<li>Flash Animation &#8211; Include different dimensions</li>
<li>Video Streaming &#8211; Either from YouTube or from your own server</li>
<li>Instant URL Weblinks &#8211; Include links within your publication</li>
<li>Live E-mail Links &#8211; Provide communication opportunities</li>
<li>Bookmarks &#8211; Save and read later</li>
<li>Post-it Notes &#8211; Write notes on route</li>
<li>Contents Page &#8211; Structure your content well</li>
<li>One Page View &#8211; Flexible views</li>
<li>Contextual Search</li>
<li>Send to a Friend &#8211; Communicate great content</li>
<li>Save Off-line Version</li>
<li>Save to CD &amp; USB.</li>
<li>Subscribe</li>
<li>Data Capture Email</li>
<li>DRM password protection</li>
</ul>
<p>In summary, Digital publications offer greater reach for your services and products, totally branded for your organisation.</p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fbenefits-of-digital-publications%2F&amp;linkname=Benefits%20of%20Digital%20Publications"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<title>ipad publishing service</title>
		<link>http://www.khlinteractive.com/ipad-publishing/</link>
		<comments>http://www.khlinteractive.com/ipad-publishing/#comments</comments>
		<pubDate>Wed, 12 May 2010 16:10:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Digital Publication Services]]></category>
		<category><![CDATA[Digital publishing]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad publishing]]></category>
		<category><![CDATA[ipad publishing service]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=896</guid>
		<description><![CDATA[KHLinteractive offer digital publication services for both the i-pad and i-phone.
How does it work?
Initially, you have to establish a branded application known as an &#8216;app&#8217; for your title. For example, if you had a magazine called, &#8216;careers today&#8217;, this would be defined as the title and it would house all your publications and made available [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/05/ipadpublishing.jpg"><img class="alignleft size-medium wp-image-906" title="ipadpublishing" src="http://www.khlinteractive.com/wp-content/uploads/2010/05/ipadpublishing-252x300.jpg" alt="" width="252" height="300" /></a>KHLinteractive offer digital publication services for both the i-pad and i-phone.</p>
<p><strong>How does it work?</strong><br />
Initially, you have to establish a branded application known as an &#8216;app&#8217; for your title. For example, if you had a magazine called, &#8216;careers today&#8217;, this would be defined as the title and it would house all your publications and made available from the the Apple App store.</p>
<p>Readers with iphone or iPads are notified when each new publication is available &#8211; either to buy or for free, depending on the model you choose.</p>
<p>It is also possible to set-up the publication on a chargeable basis, for example to charge for single issues.</p>
<p>What are the typical features and benefits of offering a publication on the i-pad platform?<br />
There are many opportunities to present your content in a more engaging / interactive manner, for example:</p>
<ul>
<li>Branding &#8211; Apps can be branded to your requirement, including welcome page.</li>
<li>Razor sharp text at high zoom levels. with high quality graphics and photos.</li>
<li>Video are easily inserted and triggered from the page as well as media browser.</li>
<li>Live web and email links, and additional audio links can be inserted.</li>
<li>Different viewing options are also available, for example: single page, double page and text only.</li>
<li>Text view editing for easier reading of text heavy publications.</li>
<li>In addition, to the latter, cut and paste tools allow adding to notes and email.</li>
<li>Users can zoom in our out using either pinch gestures or double tap together with page turning using swipe movement or tap at the side of the page.<strong>
<p>Video Example</strong><br />
The following Video guides you through a typical app together with navigation options offered through the ipad:</p>
<p><a href="http://www.khlinteractive.com/ipad-publishing/"><em>Click here to view the embedded video.</em></a></p>
<p>Further benefits and suggesting pricing is available from: <a title="KHL Interactive i-pad publishing service" href="http://www.khlinteractive.com/ipad-publishing-service/" target="_self">http://www.khlinteractive.com/ipad-publishing-service/</a></li>
</ul>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fipad-publishing%2F&amp;linkname=ipad%20publishing%20service"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<title>Digital Brochure now online</title>
		<link>http://www.khlinteractive.com/digital-brochure-now-online/</link>
		<comments>http://www.khlinteractive.com/digital-brochure-now-online/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 16:08:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Digital publishing]]></category>
		<category><![CDATA[Website Services]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=860</guid>
		<description><![CDATA[ Recently, we announced the launch of our Digital Publication services. Although there are
other conversion tools and outlets who are beginning to offer similar services, it is
important to understand what the main differences are.
NB  real solutions require:

Accessibility options, for example: taking advantage of great tools such as Jaws and Browseloud.
Well managed archiving and hosting with [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/04/khldigitalbrochure.jpg"><img class="alignleft size-medium wp-image-861" title="khldigitalbrochure" src="http://www.khlinteractive.com/wp-content/uploads/2010/04/khldigitalbrochure-300x220.jpg" alt="" width="300" height="220" /></a> Recently, we announced the launch of our Digital Publication services. Although there are<br />
other conversion tools and outlets who are beginning to offer similar services, it is<br />
important to understand what the main differences are.</p>
<p>NB  real solutions require:</p>
<ol>
<li>Accessibility options, for example: taking advantage of great tools such as Jaws and Browseloud.</li>
<li>Well managed archiving and hosting with a clear strategy to provide access to previous editions.</li>
<li>An intuitive and interactive experience, features such as book-marking, navigation and note-taking.</li>
<li>Global indexing on specific pages and the ability to share using social booking marketing et al.</li>
<li>Opportunities to make content richer with for example with audio and video ?</li>
<li>Access to publications through unique and brand compliant URLs</li>
<li>Print and Download options</li>
</ol>
<p>Digital publications can complement traditional print runs as they offer both opportunities or exclusive and interactive content.</p>
<p>Our latest brochures are now available from: <a title="KHL Interactive Brochures" href="http://www.khlinteractive.com/digital" target="_self">http://www.khlinteractive.com/digital</a></p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fdigital-brochure-now-online%2F&amp;linkname=Digital%20Brochure%20now%20online"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<item>
		<title>KHL Interactive announce new digital publication service</title>
		<link>http://www.khlinteractive.com/khl-interactive-announce-new-digital-publication-service/</link>
		<comments>http://www.khlinteractive.com/khl-interactive-announce-new-digital-publication-service/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 16:29:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Digital Publication Services]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=845</guid>
		<description><![CDATA[Today KHL Interactive, the trading name for Knowledge Hemispheres announced a new offering: Digital Publication services.
Digital editions gives you the power to enhance your reading experience with rich media.  For example, video, audio, hyper-links, hotspots and advertisements.
As the world becomes more social, your digital publications makes it easier for you to share content and join [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/04/digitalpublication-cara.jpg"><img class="alignleft size-medium wp-image-852" title="digitalpublication-cara" src="http://www.khlinteractive.com/wp-content/uploads/2010/04/digitalpublication-cara-300x97.jpg" alt="" width="300" height="97" /></a>Today KHL Interactive, the trading name for Knowledge Hemispheres announced a new offering: Digital Publication services.</p>
<p>Digital editions gives you the power to enhance your reading experience with rich media.  For example, video, audio, hyper-links, hotspots and advertisements.</p>
<p>As the world becomes more social, your digital publications makes it easier for you to share content and join in with the latest happenings through on-line conversations.</p>
<blockquote><p>Our value added services of Video and Audio Production combine to offer an enhanced level of new media services. Just imagine the possibilities of complementary and engaging experiences for readers of magazines, catalogues, on-line shopping, sponsorship, subscription and membership services.</p></blockquote>
<p><em>Dr Savi S Arora, CEO KHL Interactive.</em></p>
<p>The following list is a summary of features available from our publishing services platform.</p>
<p>With our service you can:</p>
<ul>
<li>Complement your existing publication with rich &amp; exclusive interactive content</li>
<li>Drive more visitors to your website and enhance your brand</li>
<li>Read on-line or download for later viewing</li>
<li>Point your URL/Domain to publication to assure your branding is in tact</li>
<li>Gain Revenue opportunities with online advertisements</li>
<li>Improve communication with your readers</li>
<li>Lower your carbon footprint</li>
<li>Analysis online traffic and optionally collect email addresses from readers</li>
<li>Provide great cross-referencing, archiving and access to previous content</li>
<li>Full accessibility for differently-abled people</li>
<li>Make Notes, send email and bookmark as you read and browse</li>
<li>Incorporate great video and audio content – Entertain your readers !</li>
<li>Monetise your subscriptions</li>
</ul>
<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/02/digitalpublication.jpg"><img class="alignleft size-medium wp-image-811" title="digitalpublication" src="http://www.khlinteractive.com/wp-content/uploads/2010/02/digitalpublication-300x212.jpg" alt="" width="300" height="212" /></a>A digital edition can transform and complement your printed magazine into an interactive, multimedia platform and truly engaging experience.</p>
<p>Find out more at:</p>
<p><a href="http://www.khlinteractive.com/services/digitalpublishing/" target="_blank">http://www.khlinteractive.com/services/digitalpublishing/</a></p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fkhl-interactive-announce-new-digital-publication-service%2F&amp;linkname=KHL%20Interactive%20announce%20new%20digital%20publication%20service"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<item>
		<title>Top 7 reasons for business podcasting</title>
		<link>http://www.khlinteractive.com/top-7-reasons-for-business-podcasting/</link>
		<comments>http://www.khlinteractive.com/top-7-reasons-for-business-podcasting/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 07:28:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Audio Services]]></category>
		<category><![CDATA[Corporate Podcasting]]></category>
		<category><![CDATA[Business Podcasting]]></category>
		<category><![CDATA[Corporate Tools]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=769</guid>
		<description><![CDATA[For business podcasting consider it as a communication tool for your business. Many consider the release of official business audio as an addon to what is now perceived as standard marketing tools, for example: a company website, newsletter and mass email marketing ? Many companies use these mediums to communicate messages either internally or specific [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/03/podcastmic.jpg"><img class="alignleft size-medium wp-image-770" title="podcastmic" src="http://www.khlinteractive.com/wp-content/uploads/2010/03/podcastmic-262x300.jpg" alt="" width="209" height="239" /></a>For business podcasting consider it as a communication tool for your business. Many consider the release of official business audio as an addon to what is now perceived as standard marketing tools, for example: a company website, newsletter and mass email marketing ? Many companies use these mediums to communicate messages either internally or specific clients. However, there are some problems with trying to market through these communication channels.</p>
<ul>
<li>People don&#8217;t always get your email due to overly aggressive Spam filters.</li>
<li>The bounce rate can be high and your site may not be sticky.</li>
</ul>
<p>With a podcast, clients can actually stream the audio and let it play while they are doing other tasks at their computer, especially as humans tend to multitask in order to be more efficient with the use of their time.</p>
<p>You also need to ensure that the content has a well and highly perceived value.<br />
Loyality is key and the latter is closely related to regularity of quality output.</p>
<p>With a podcast accessed through iTunes, you potentially have an audience of millions of listeners.<br />
Podcasting your subject area can ensure targeted content and an avenue for greater interactivity between you and your product or service.</p>
<p><strong>The following 7 reasons for business podcasting / Corporate podcasting as a starter are:</strong></p>
<ol>
<li>Increase your marketing reach and on-line visibility</li>
<li>Improve your sales &amp; conversion rates</li>
<li>Regular line of communication with subscribed listeners</li>
<li>Value added content increases loyalty</li>
<li>Industry news and trends sets you apart from the competition</li>
<li>Interviews with leaders in your particular niche will establish your business as a respected leader in your niche or industry</li>
<li>An extension of accountability for your business, for example: service reporting, client discussion, blog commentary / feedback, product planning or version/configuration management.</li>
</ol>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Ftop-7-reasons-for-business-podcasting%2F&amp;linkname=Top%207%20reasons%20for%20business%20podcasting"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<title>Web Video Production Tips</title>
		<link>http://www.khlinteractive.com/web-video-production-tips/</link>
		<comments>http://www.khlinteractive.com/web-video-production-tips/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 06:53:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Video Best Practice]]></category>
		<category><![CDATA[Video Services]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=759</guid>
		<description><![CDATA[Lets  take a look at the components to make video a success for your business.
In terms of basics your video should have:

A Beginning Middle and End &#8211; i.e: Structure &#38; the meaning behind the message
Good scripting and an underlining appreciation of themes
-  that complement the purpose of the video in the first place
Respect for copyright [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/03/videoproduction.jpg"><img class="alignleft size-medium wp-image-760" title="videoproduction" src="http://www.khlinteractive.com/wp-content/uploads/2010/03/videoproduction-300x300.jpg" alt="" width="300" height="300" /></a>Lets  take a look at the components to make video a success for your business.<br />
In terms of basics your video should have:</p>
<ul>
<li>A Beginning Middle and End &#8211; i.e: Structure &amp; the meaning behind the message</li>
<li>Good scripting and an underlining appreciation of themes<br />
-  that complement the purpose of the video in the first place</li>
<li>Respect for copyright &#8211; associated with all types of content that will be incorporated</li>
<li>An inclusion of something to attract the viewer in the first 5-7sec<br />
- You get only one fast shot to make an impression!<br />
- The perceived value on first watch &#8211; The bounce factor! How long will people wait for it?<br />
- Verification of outcome &#8211; How are you going to translate the outcome or benefit of this<br />
- product for your customer</li>
<li>The emotional need of the customer &#8211; Or, even assumed generic state!</li>
<li> Timing &#8211; Is everything</li>
<li>Positioning &#8211; Using an appropriate location</li>
<li>Language &#8211; For example, tone &amp; accessibility in a global situation.</li>
</ul>
<p>These are just a few things to think about before you have to consider before making the video even if it as short as only 30 seconds long.<br />
NB Traditional television commericals have lots of experience, for example, they can make advertising subtle or  subliminal in nature. There appears to be a science. Many believe that it is linked to the study of consumer behaviour.</p>
<p>So far we&#8217;ve been talking about formulation.<br />
Another aspect of Video production, especially for the web is to consider an appropriate type.</p>
<p><strong>Consider that there are 7 Types of Video content</strong></p>
<ol>
<li>Procedural – eInduction and compliance</li>
<li>Interactive &#8211; Video Tile – Face-to-face presenter</li>
<li>Talking Heads – CEOs, Managers (Internal) or Client Testimonials (external)</li>
<li>Scenario based – Very informative for clients</li>
<li>Animation – Product Demonstrations or key concepts (similar to Procedural but marketing orientated)</li>
<li>Simulations &amp; Test based – e.g: For e-Learning Hotspot / Interaction</li>
<li>Web-based advertisements &#8211; e.g: banners &#8211; NB If FLASH based, currently (March 2010) the Apple i-pad will be unable to view this.</li>
</ol>
<p>Finally, positioning / movement and keeping the viewer engaged. Jigging is a term used to explain this.<br />
Is it really necessary for constant movement of images, scenes or the person communicating!!<br />
NB For talking heads framing is very important, together with considering if the final output once rendered will result in the entire video getting shrunk!</p>
<p>The answer is that it is all about appropriateness.<br />
For long interviews it does help to pan, focus on for example the persons hands or even get closer!<br />
For a 30 second web advert it depends on what is being communicated, from both a product or specific message. Videotile produce some great content, where the speakers statements are re-enforced with statements, images or an moving illustration/animation.<br />
It really is about the meaning behind the message.</p>
<p><a href="www.khlinteractive.com" target="_self">KHL Interactive</a> can help you develop some great adverts.<br />
Please <a href="http://www.khlinteractive.com/services/corporate-video/" target="_blank">click here to view our services and reasonable rates</a>.</p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fweb-video-production-tips%2F&amp;linkname=Web%20Video%20Production%20Tips"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<title>Screencast your next conference</title>
		<link>http://www.khlinteractive.com/screencast-your-next-conference/</link>
		<comments>http://www.khlinteractive.com/screencast-your-next-conference/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 14:45:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Screencast]]></category>
		<category><![CDATA[Video Best Practice]]></category>
		<category><![CDATA[Video Services]]></category>
		<category><![CDATA[Corporate Video Podcasting]]></category>
		<category><![CDATA[Corporate Video Production]]></category>
		<category><![CDATA[Post Conference content]]></category>
		<category><![CDATA[Screencast example]]></category>
		<category><![CDATA[Streaming]]></category>
		<category><![CDATA[Video Screencast]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=747</guid>
		<description><![CDATA[
Video Screencasting is a great way to communicate your post conference knowledge.
The picture shows a typical view of what can be made available to delegates after an event.
For example, your company may hold a quarterly meeting. It could be a sales (dealer update) event or your Consultancy practice meets on a regular basis to share [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/03/DrSavikeynote.jpg"><img class="alignleft size-medium wp-image-748" title="DrSavikeynote" src="http://www.khlinteractive.com/wp-content/uploads/2010/03/DrSavikeynote-300x131.jpg" alt="" width="300" height="131" /></a><br />
Video Screencasting is a great way to communicate your post conference knowledge.<br />
The picture shows a typical view of what can be made available to delegates after an event.</p>
<p>For example, your company may hold a quarterly meeting. It could be a sales (dealer update) event or your Consultancy practice meets on a regular basis to share best practice.</p>
<p>Often many of these events are sponsored by external firms with guest speakers delivering new expertise or insights. Although these events can be streamed live, it is difficult to structure a meaningful package for later viewing. What we mean by this is, for example:</p>
<ul>
<li>You stream the event</li>
<li>The event is recorded</li>
<li>Presentation materials such as powerpoint or video is included as part of the presentation</li>
<li>A Question and Answer session is included</li>
<li>The session has a number of breaks and could last for half a day.</li>
</ul>
<p><strong>The Problem:</strong></p>
<ul>
<li>A summary of the event is needed</li>
<li>Q &amp; A&#8217;s need to be summarised</li>
<li>Some elements of the event are not required, for example: Change-over of speakers or random discussions</li>
<li>It would be great to download and watch the event later to refresh attendee knowledge together with keeping a professionally available version of the event.</li>
<li>There is a need to ensure the next event is a progression or can reference what took place</li>
<li>Non-attendees would be sad if they missed it. Or, if due to busy schedules delegates could not attend, the video screencast represents a willingness to ensure that all employees are included and key aspects of knowledge is communicated.</li>
<li>Specific knowledge highlights / points can be emphasised.</li>
</ul>
<p><strong>This is where a Screencast can help.</strong></p>
<ol>
<li> A four hour presentation can be summarised and presented for both later streaming or downloading to your ipod.</li>
<li> The following files can be provided for download mp3, movie (mp4/mov), ppt and related documents</li>
<li>Both a video of the presenter and his/her associated slides can be synchronised and shown.</li>
</ol>
<p>A time-line slider and bookmarker cross-referenced to the associated video and slide is made available.</p>
<p>Typically, a four hour event can take 2 days to turn into a professional 1 hour screencast available within days of the event.</p>
<p>For more information about this service, <a href="http://www.khlinteractive.com/services/corporate-video/" target="_self">please click here</a>.</p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fscreencast-your-next-conference%2F&amp;linkname=Screencast%20your%20next%20conference"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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		<item>
		<title>Corporate Podcasting Tips with free audio file</title>
		<link>http://www.khlinteractive.com/corporate-podcasting-tips-with-free-audio-file/</link>
		<comments>http://www.khlinteractive.com/corporate-podcasting-tips-with-free-audio-file/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 08:38:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Corporate Podcasting]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[New and Social Media Best Practice]]></category>

		<guid isPermaLink="false">http://www.khlinteractive.com/?p=697</guid>
		<description><![CDATA[Here are 20 tips to help you develop a great Corporate Podcast:

Ensure you are at least 2 episodes ahead of yourself – Therefore, when you plan to launch or relaunch you won’t disappoint
Its easy to lose listeners / viewers – Therefore, stay close to release date as much as possible – There is a lot [...]]]></description>
			<content:encoded><![CDATA[<p><a class="highslide" onclick="return vz.expand(this)" href="http://www.khlinteractive.com/wp-content/uploads/2010/02/corporatepodcast.jpg"><img class="alignleft size-thumbnail wp-image-698" title="corporatepodcast" src="http://www.khlinteractive.com/wp-content/uploads/2010/02/corporatepodcast-150x150.jpg" alt="" width="150" height="150" /></a>Here are 20 tips to help you develop a great Corporate Podcast:</p>
<ol>
<li>Ensure you are at least 2 episodes ahead of yourself – Therefore, when you plan to launch or relaunch you won’t disappoint</li>
<li>Its easy to lose listeners / viewers – Therefore, stay close to release date as much as possible – There is a lot we can learn from traditional broadcast disciplines.</li>
<li>Ensure that your podcast is accessible from more than one podcatching source, or offer a download link – giving freedom for more mp3 / mp4 devices</li>
<li>Burn a feed if your show is not supported by a website or blog – Feedburner is great – This can certainly help track behaviour – If one day your podcast is very popular to the extent that you could monetize it, you will need vital stats</li>
<li>Develop a media kit for the latter</li>
<li>Respect copyright and ensure that you have the right license, for example: <a title="The Smooth Groovers Podcast" href="http://www.smoothgroovers.com" target="_blank">The Smooth Groovers Podcast</a> pays for a license from the MCPS-PRS Alliance, adhering to their policies and royalties et a.</li>
<li>Segments are helpful to structure your podcast and help it become more engaging.</li>
<li>Use tools that work – Garage band on Apple is good. In addition, Goldwave and Audacity. Other multi-tracking software is available.</li>
<li>Run your first productions by friends to capture vital feedback and development strategies</li>
<li>Use a newsletter to keep pod-catchers aware of developments and access to exclusive / complementary content</li>
<li>Establish an online forum to capture thoughts, feedback and improvement suggestions.</li>
<li>If you have a website / blog, install Analytics to understand issues such as bounce rate and popular content (inc: top landing pages).</li>
<li>Build a complementary website / blog / channels that is regularly updated. For example, link to your magazine to offer exclusive content, reuse your audio on different websites and ensure access to archives.</li>
<li>Consider organic growth for your web presence, for example linking to complementary and relevant sites or content.</li>
<li>Develop a consistent script- There are lots of on-line tools that you can use to help you develop a great structure to your episode</li>
<li>Listen to lots of shows of different types – to get a feeling of the type of style that works well</li>
<li>Read articles on podcast techniques for corporate and non-commercial casts</li>
<li>Understand quality components, for example – Equipment and Software components</li>
<li>Get Support from people in the know! For example: Knowledge Hemispheres Ltd and</li>
<li>Most important of all have fun</li>
</ol>
<p>You might be thinking that as we are a Corporate Podcasting company why on Earth are we giving away so many tips!<br />
Good question. For those who are technically savvy and have the person-power we are confident you will get going.<br />
The key areas to consider are:</p>
<ul>
<li>Consistency</li>
<li>Clarity</li>
<li>Professionalism</li>
<li>Measurement and</li>
<li>Linking to your internal and external initiatives.</li>
</ul>
<p>As a business we suggest that time is a cost, together with focusing on business opportunities.<br />
Therefore, it probably makes sense to outsource this part of your communication strategy to someone like us: <a title="Knowledge Hemispheres Interactive" href="http://www.khlinteractive.com" target="_blank">khlinteractive</a>.<br />
Our <a title="Corporate Podcasting FAQs" href="http://www.khlinteractive.com/audio-production-faqs/" target="_blank">Corporate Podcasting FAQ</a> section can help you to decide on the cost and business benefits of an outsourced approach.<br />
Alternatively, record the content yourself and allow professionals to master it for you.</p>
<p>Please click here for your free download entitled: <a title="Download your free Audio Guide to the 4Ps' of Podcasting" href="/audio/AudioGuidetothe4PsofPodcasting.mp3" target="_blank">An Audio Guide to the 4Ps&#8217; ofPodcasting</a><br />
Or, listen to the audio by clicking on the play button below:</p>
<p><a class="a2a_dd addtoany_share_save" href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fwww.khlinteractive.com%2Fcorporate-podcasting-tips-with-free-audio-file%2F&amp;linkname=Corporate%20Podcasting%20Tips%20with%20free%20audio%20file"><img src="http://www.khlinteractive.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"/></a> </p>]]></content:encoded>
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